“Will always manages to understand exactly what our clients are about and precisely where they’re trying to go with their brand. Then he produces the kind of original concepts and great copy that fit with the brand vision, communicate the brand personality and leave our clients smiling.”
Jill Peel
Creative Director
10 Associates
“Will has worked with us for ten years now, helping create bespoke, engaging copy for a myriad of purposes including marketing promotions, newsletters and website content for our multiple brands. Will is great to work with, always flexible and never fails to pull out the stops to hit often very tight deadlines.”
Lucy Green
Marketing Manager
cottages.com
“Will was extremely easy to work with; professional, responsive and completely flexible to fit our preferred way of working. He was also keen to learn the fundamentals of our business, and produced great copy within tight timeframes at short notice.”
Emma Billinge
European Brand Manager
Mars Foods, Care & Treats (Pedigree & Whiskers)
“Will is one of the most professional and committed freelance copywriters I have ever worked with. Hire him.”
Joseph Hughes
Joint Head of Creative
Propaganda
“Will worked on two WCTS projects and his skill in engaging our different audiences was exceptional. His work made a significant difference to the finished pieces and he’s a delight to work with - quick, professional, flexible. Most importantly, he 'gets' what we need.”
Tessa Denham
CEO
Leeds Women’s Counselling and Therapy Service
“In a word, amazing! When I read what Will did for my website I couldn’t stop smiling: somehow he managed to say all the right things in a way that’s original, relatable and totally on-brand. If you need an exceptional writer, don’t look anywhere else.”
Kate Topping
Owner
kate-over.com
“Will’s copy is creative, engaging, to the point and bang on brand. He very quickly gets to the bottom of what we want to achieve and is a pleasure to work with.”
Darren Evans
Creative Director
Engine Room Design
“I can always trust Will to quickly get a handle on the brief and develop the perfect tone of voice or concept for each individual project. He’s a creative thinker as well as a talented and original writer, with the ability to simplify sometimes complex content and bring it to life with clear, engaging and creative copy.”
Libby Connolly
Project Director
The Brand Nursery
“Will’s originality and creativity fit perfectly with Wood & Wire, and the work he does for us isn’t just great to read, it shows just how well he understands our brand.”
Jim Leach
Owner
Wood & Wire
“Will quickly produced fresh and engaging copy that clearly differentiated us from your average accounting firm - just what we asked for. It's obvious he understood our business and our audience, as well as exactly what we wanted from the new brand identity. The feedback we've had has been absolutely superb.”
Sharon Munt
Managing Director
Balance Accounting
“Will is fantastic to work with. His personal touch means he always fulfils the brief quickly, efficiently and accurately. We'll always be using Will's skills whenever we need our brand represented in copy.”
Geoff Kerouac
Co-owner
Friendly Soap
“Not all the briefs we have are straightforward but Will has a clear skill of adapting his approach and style dependent on the requirements. You know you are in safe hands with Will, and it has been a real pleasure working with him on our digital projects.”
Guy Utley
Creative Director
Tall Ltd
“Although we weren’t sure what tone to use or what the target market was for our rebrand, Will supported us with expertise and ideas. Ultimately, he enabled our website and marketing materials to properly reflect us and also feel perfectly unified. I can recommend him wholeheartedly.”
Felicity Johnson-Standley
Marketing Manager
Bedspace
“Hebdenbridge.org is a collective voice for local businesses, helping to improve our town and encourage greater trade and tourism. We needed an experienced copywriter to create the right 'tone of voice' and Will was the perfect man for the job! The site is original, engaging and popular, and Will has been a joy to work with on it.”
Alison Bartram
Chair
Hebden Bridge Business Forum
“Working with Will has helped me to gain clarity, not only in my marketing and the refinement of Spring's messaging, but about clients and the direction of my business. It has been a game changer.”
Kathryn Grice
Owner
Spring Tuition
“Will always delivers what is needed on time—often ahead of schedule—and does so with a friendly, personable approach. He consistently understands the brand and knows exactly what’s required without needing extensive direction. Communication is seamless, and the quality of work is always exceptional. Faultless service—truly amazing all around.”
Katie Haughton
Marketing Executive
Deuren Ltd
“Collaborating with Will was an exceptional experience. We knew how we hoped our brand might sound, but not how to start. Will listened carefully to us and did the research, then crafted imaginative, memorable website copy that resonates perfectly with our audience and strengthens our brand identity. We can't recommend him enough.”
Rachel Tighe
Design Manager
Avena Carpets
“Will works with us on a variety of projects, consistently producing copy that’s human, relatable and perfectly nuanced in a way AI simply can’t match. This helps our clients build genuine engagement as well as stand out from the crowd. Highly recommended.”
Adam Jennings
Creative Director
Superconduct